Bison Federal Group delivers strategic marketing and communications solutions exclusively for federal agencies. A Dayton, Ohio-based LLC, operating in the heart of the Miami Valley's federal corridor.
Bison Federal Group was founded with a singular focus: delivering sophisticated marketing and communications strategies for federal agencies. Government communications require more than standard marketing approaches, they demand compliance, accountability, and deep mission understanding.
Our expertise spans digital marketing campaigns, federal recruitment advertising, public affairs support, AI-enabled operations, and analytics reporting. Every engagement is executed against federal standards including Section 508 accessibility, Plain Writing Act compliance, agency brand guidelines, and DoD invoicing requirements where applicable.
We work where the mission matters: public health outreach, federal law enforcement recruitment, defense and veterans communications, and emergency management. Our operating model combines small-business responsiveness with the federal contracting fluency larger firms promise but rarely deliver.
Michael brings over a decade of marketing and advertising leadership across agency, startup, and enterprise environments, with hands-on experience managing $100M+ in career ad spend across Google, Meta, Amazon, CTV, and programmatic channels. His background spans B2B SaaS, fintech, eCommerce, telehealth, web3, and public-sector work including the Ohio Department of Education.
He founded and scaled a full-service digital agency before moving into executive roles leading paid media and AI strategy at an AI-powered telehealth platform and a full-service eCommerce agency. Michael holds an MBA with a Data Analytics concentration from Louisiana State University and a BS in Organizational Leadership from Wright State University in Dayton.
Deliver strategic marketing and communications solutions that help federal agencies accomplish their missions more effectively, through targeted, compliant, and measurable campaigns that respect public trust and public funds.
Every project begins with mission understanding, incorporates federal compliance requirements from day one, and delivers measurable outcomes aligned with agency objectives, not agency-impressions or vendor-flattering vanity metrics.
Dedicated to supporting the agencies that serve the American people through professional, accountable, and results-driven communications work. Contracts are delivered as written. Reports arrive on time. Issues are escalated early.
The American bison is the only animal on the continent that faces a storm head-on. While other herds drift and scatter, the bison walks straight through, shortening the time spent in the worst of it. Steady. Deliberate. Built for the conditions it operates in.
That is the operating standard we hold ourselves to. Federal work rewards consistency over flash, follow-through over noise, and clarity over volume. Deadlines do not move. Compliance does not bend. The right campaign, delivered on schedule, against the standard your agency answers to, is the entire job.
When agencies hire Bison Federal Group, they get a team that approaches every engagement the way the bison faces weather: head-on, in motion, and unbothered by what does not matter to the mission.
Every campaign is designed against a mission outcome, an applicant hired, a beneficiary reached, a behavior changed. Impressions and clicks are instrumented, but they are never the point.
Section 508, Plain Writing Act, agency brand guides, privacy standards, and FAR-consistent conduct are not line items. They are how we produce work. Always.
Every deliverable, every report, every dashboard, is formatted to your agency's style. Your stakeholders should never need translation before a briefing.
Whether you're preparing a solicitation, evaluating small-business partners, or scoping a new initiative, we're ready to discuss specifics.